Persuader Video

"The persuaders" explores the idea that Americans as seeking and finding a sort of identity in buying/joining a brand. This is about persuaders being so dedicated and true to their brand, that later they actually start buying what they are selling. This means that the brand must be very good and unique to purchase from the persuader.

The common elements in persasion/selling stragies of advertising and marketing would be u have to be a great talker. A great listener and you have to be able to sell the product well. So to be a good persuader, you would need to know about the product very well.

We are headed to the class working as a group in a project and persade people about something important, or some product the group makes up. If i am right, it think this will be fun and exciting. i never persuaded someone to do anything but i believe we have done it before in our everyday conversation to our friends and peers.

Exam 2 questions

1) What is a Gatekeeper?
A) Individuals who control the flow fo information to members
B) Individuals who sit back and watch the members
C) Members who ask questions about the individuals
d) Members that will controal indiduals in a group

2) What is the carryout effect?
A) Promotion becomes old and boring
B) Need to be exposed repeatedly to message
C) Company stops advertising

3) Target women over age_____ is good becouse they have a smarter brain?
A) 32 years old
B) 50 years old
C) 31 years old
D) 40 years old

4) The advertising goals are, to build brand image, to persuade, to support and to encourage. What goal is missing from the group?
A) to make action
B) to inform
C) to break down
D) to rehearse